| Date | New Users | Total Users | New Paid | Total Paid | Subscriptions | DAU | Orders | Positions | Volume (USD) |
|---|---|---|---|---|---|---|---|---|---|
| Week 1 — Jan 18 – Jan 24 | |||||||||
| Jan 18 | 1,847 | 1,847 | 173 | 173 | 408 | 3,187 | 4,276 | 2,138 | $511,227 |
| Jan 19 | 2,156 | 4,003 | 228 | 401 | 450 | 3,412 | 7,764 | 3,882 | $948,243 |
| Jan 20 | 2,743 | 6,746 | 251 | 652 | 515 | 4,238 | 8,762 | 4,381 | $1,028,857 |
| Jan 21 | 2,891 | 9,637 | 296 | 948 | 597 | 4,371 | 9,790 | 4,895 | $1,126,820 |
| Jan 22 | 3,214 | 12,851 | 314 | 1,262 | 643 | 4,829 | 10,272 | 5,136 | $1,210,437 |
| Jan 23 | 3,567 | 16,418 | 372 | 1,634 | 713 | 5,067 | 10,848 | 5,424 | $1,336,867 |
| Jan 24 | 3,782 | 20,200 | 367 | 2,001 | 755 | 5,284 | 11,590 | 5,795 | $1,371,650 |
| Week 2 — Jan 25 – Jan 31 | |||||||||
| Jan 25 | 3,941 | 24,141 | 411 | 2,412 | 838 | 5,593 | 12,504 | 6,252 | $1,425,170 |
| Jan 26 | 4,287 | 28,428 | 438 | 2,850 | 874 | 5,847 | 13,200 | 6,600 | $1,500,750 |
| Jan 27 | 4,853 | 33,281 | 467 | 3,317 | 937 | 6,712 | 13,964 | 6,982 | $1,707,463 |
| Jan 28 | 5,012 | 38,293 | 493 | 3,810 | 1,030 | 6,893 | 15,102 | 7,551 | $1,760,463 |
| Jan 29 | 5,347 | 43,640 | 541 | 4,351 | 1,075 | 7,241 | 15,642 | 7,821 | $1,861,168 |
| Jan 30 | 5,623 | 49,263 | 578 | 4,929 | 1,134 | 7,483 | 16,460 | 8,230 | $1,949,622 |
| Jan 31 | 5,891 | 55,154 | 563 | 5,492 | 1,182 | 7,814 | 16,820 | 8,410 | $1,895,975 |
| Week 3 — Feb 1 – Feb 7 | |||||||||
| Feb 01 | 5,948 | 61,102 | 614 | 6,106 | 1,230 | 8,092 | 17,948 | 8,974 | $2,086,538 |
| Feb 02 | 6,372 | 67,474 | 659 | 6,765 | 1,316 | 8,347 | 19,012 | 9,506 | $2,237,143 |
| Feb 03 | 7,014 | 74,488 | 682 | 7,447 | 1,358 | 9,183 | 19,146 | 9,573 | $2,267,336 |
| Feb 04 | 7,089 | 81,577 | 724 | 8,171 | 1,387 | 9,247 | 19,926 | 9,963 | $2,326,416 |
| Feb 05 | 7,453 | 89,030 | 731 | 8,902 | 1,478 | 9,718 | 21,220 | 10,610 | $2,482,549 |
| Feb 06 | 7,712 | 96,742 | 783 | 9,685 | 1,522 | 9,891 | 21,360 | 10,680 | $2,537,118 |
| Feb 07 | 8,137 | 104,879 | 794 | 10,479 | 1,592 | 10,214 | 22,260 | 11,130 | $2,634,473 |
| Week 4 — Feb 8 – Feb 14 | |||||||||
| Feb 08 | 7,683 | 112,562 | 748 | 11,227 | 1,522 | 10,483 | 16,504 | 8,252 | $1,042,078 |
| Feb 09 | 7,391 | 119,953 | 756 | 11,983 | 1,478 | 10,721 | 17,210 | 8,605 | $1,175,339 |
| Feb 10 | 7,248 | 127,201 | 703 | 12,686 | 1,457 | 11,467 | 18,332 | 9,166 | $1,330,190 |
| Feb 11 | 6,917 | 134,118 | 694 | 13,380 | 1,365 | 11,538 | 19,008 | 9,504 | $1,426,137 |
| Feb 12 | 6,584 | 140,702 | 671 | 14,051 | 1,305 | 11,692 | 19,686 | 9,843 | $1,498,577 |
| Feb 13 | 6,273 | 146,975 | 618 | 14,669 | 1,240 | 12,147 | 19,674 | 9,837 | $1,579,292 |
| Feb 14 | 6,108 | 153,083 | 617 | 15,286 | 1,228 | 12,083 | 21,038 | 10,519 | $1,721,794 |
| Week 5 — Feb 15 – Feb 21 | |||||||||
| Feb 15 | 5,742 | 158,825 | 563 | 15,849 | 1,152 | 12,214 | 21,412 | 10,706 | $1,783,499 |
| Feb 16 | 5,519 | 164,344 | 542 | 16,391 | 1,102 | 12,543 | 22,174 | 11,087 | $1,877,766 |
| Feb 17 | 5,183 | 169,527 | 534 | 16,925 | 1,049 | 13,287 | 22,396 | 11,198 | $1,937,810 |
| Feb 18 | 4,867 | 174,394 | 481 | 17,406 | 1,013 | 13,194 | 23,022 | 11,511 | $2,032,109 |
| Feb 19 | 4,591 | 178,985 | 457 | 17,863 | 934 | 13,472 | 23,638 | 11,819 | $2,061,811 |
| Feb 20 | 4,423 | 183,408 | 439 | 18,302 | 867 | 13,847 | 24,174 | 12,087 | $2,119,310 |
| Feb 21 | 4,056 | 187,464 | 413 | 18,715 | 799 | 13,918 | 25,460 | 12,730 | $2,305,668 |
| Week 6 — Feb 22 – Feb 26 | |||||||||
| Feb 22 | 3,812 | 191,276 | 374 | 19,089 | 765 | 14,067 | 25,436 | 12,718 | $2,305,009 |
| Feb 23 | 3,487 | 194,763 | 348 | 19,437 | 683 | 14,231 | 25,616 | 12,808 | $2,246,664 |
| Feb 24 | 3,264 | 198,027 | 317 | 19,754 | 635 | 14,892 | 26,452 | 13,226 | $2,415,161 |
| Feb 25 | 3,021 | 201,048 | 293 | 20,047 | 599 | 14,847 | 27,554 | 13,777 | $2,517,291 |
| Feb 26 | 3,112 | 204,160 | 307 | 20,354 | 618 | 15,123 | 27,874 | 13,937 | $2,565,047 |
| Week 7 — Feb 27 – Mar 1 | |||||||||
| Feb 27 | 2,987 | 207,147 | 299 | 20,653 | 579 | 15,187 | 28,156 | 14,078 | $2,594,319 |
| Feb 28 | 3,021 | 210,168 | 302 | 20,955 | 562 | 15,234 | 28,492 | 14,246 | $2,621,683 |
| Mar 01 | 2,948 | 213,116 | 295 | 21,250 | 541 | 15,289 | 28,818 | 14,409 | $2,648,765 |
| Week 8 — Mar 2 – Mar 7 | |||||||||
| Mar 02 | 2,891 | 216,007 | 289 | 21,539 | 524 | 15,312 | 28,947 | 14,474 | $2,671,356 |
| Mar 03 | 2,854 | 218,861 | 285 | 21,824 | 509 | 15,341 | 29,094 | 14,547 | $2,693,724 |
| Mar 04 | 2,827 | 221,688 | 283 | 22,107 | 497 | 15,362 | 29,218 | 14,609 | $2,714,836 |
| Mar 05 | 2,793 | 224,481 | 279 | 22,386 | 483 | 15,381 | 29,351 | 14,676 | $2,734,285 |
| Mar 06 | 2,764 | 227,245 | 276 | 22,662 | 471 | 15,398 | 29,487 | 14,744 | $2,752,947 |
| Mar 07 | 2,738 | 229,983 | 274 | 22,936 | 461 | 15,412 | 29,631 | 14,816 | $2,773,428 |
| Week 9 — Mar 8 – Mar 14 | |||||||||
| Mar 08 | 2,714 | 232,697 | 271 | 23,207 | 448 | 15,428 | 29,742 | 14,871 | $2,791,284 |
| Mar 09 | 2,689 | 235,386 | 269 | 23,476 | 436 | 15,441 | 29,861 | 14,931 | $2,808,427 |
| Mar 10 | 2,667 | 238,053 | 267 | 23,743 | 425 | 15,453 | 29,977 | 14,989 | $2,824,893 |
| Mar 11 | 2,643 | 240,696 | 264 | 24,007 | 414 | 15,463 | 30,091 | 15,046 | $2,840,724 |
| Mar 12 | 2,621 | 243,317 | 262 | 24,269 | 404 | 15,472 | 30,214 | 15,107 | $2,857,136 |
| Mar 13 | 2,598 | 245,915 | 260 | 24,529 | 394 | 15,481 | 30,334 | 15,167 | $2,873,648 |
| Mar 14 | 2,576 | 248,491 | 258 | 24,787 | 385 | 15,489 | 30,452 | 15,226 | $2,889,469 |
| Week 10 — Mar 15 – Mar 17 | |||||||||
| Mar 15 | 2,553 | 251,044 | 255 | 25,042 | 376 | 15,496 | 30,568 | 15,284 | $2,904,813 |
| Mar 16 | 2,531 | 253,575 | 253 | 25,295 | 368 | 15,503 | 30,684 | 15,342 | $2,920,284 |
| Mar 17 | 2,512 | 256,087 | 251 | 25,546 | 361 | 15,508 | 30,804 | 15,402 | $2,936,847 |
| Week 11 — Mar 18 – Mar 24 | |||||||||
| Mar 18 | — | 256,087 | — | 25,546 | — | 15,513 | 30,952 | 15,476 | $2,951,023 |
| Mar 19 | — | 256,087 | — | 25,546 | — | 15,519 | 31,108 | 15,554 | $2,968,447 |
| Mar 20 | — | 256,087 | — | 25,546 | — | 15,524 | 31,243 | 15,621 | $2,987,130 |
| Mar 21 | — | 256,087 | — | 25,546 | — | 15,528 | 31,389 | 15,694 | $3,008,762 |
| Mar 22 | — | 256,087 | — | 25,546 | — | 15,533 | 31,527 | 15,763 | $3,024,518 |
| Mar 23 | — | 256,087 | — | 25,546 | — | 15,538 | 31,672 | 15,836 | $3,041,937 |
| Mar 24 | — | 256,087 | — | 25,546 | — | 15,541 | 31,818 | 15,909 | $3,059,264 |
| Week 12 — Mar 25 – Mar 29 | |||||||||
| Mar 25 | — | 256,087 | — | 25,546 | — | 15,545 | 31,962 | 15,981 | $3,077,583 |
| Mar 26 | — | 256,087 | — | 25,546 | — | 15,549 | 32,107 | 16,053 | $3,095,209 |
| Mar 27 | — | 256,087 | — | 25,546 | — | 15,552 | 32,248 | 16,124 | $3,114,726 |
| Mar 28 | — | 256,087 | — | 25,546 | — | 15,555 | 32,393 | 16,196 | $3,133,847 |
| Mar 29 | — | 256,087 | — | 25,546 | — | 15,558 | 32,538 | 16,269 | $3,151,674 |
| Period | New Users | End Users | New Paid | End Paid | Avg DAU | Orders | Positions | Volume (USD) | Volume WoW |
|---|---|---|---|---|---|---|---|---|---|
| Wk 1 (Jan 18–24) | 20,200 | 20,200 | 2,001 | 2,001 | 4,341 | 63,302 | 31,651 | $7,534,101 | — |
| Wk 2 (Jan 25–31) | 34,954 | 55,154 | 3,491 | 5,492 | 6,798 | 103,692 | 51,846 | $12,100,611 | +60.6% |
| Wk 3 (Feb 1–7) | 49,725 | 104,879 | 4,987 | 10,479 | 9,242 | 140,872 | 70,436 | $16,571,573 | +36.9% |
| Wk 4 (Feb 8–14) | 48,204 | 153,083 | 4,807 | 15,286 | 11,447 | 131,452 | 65,726 | $9,773,407 | −41.0% |
| Wk 5 (Feb 15–21) | 34,381 | 187,464 | 3,429 | 18,715 | 13,211 | 162,276 | 81,138 | $14,117,973 | +44.4% |
| Wk 6 (Feb 22–26) | 16,696 | 204,160 | 1,639 | 20,354 | 14,632 | 132,932 | 66,466 | $12,049,172 | +19.5%* |
| Wk 7 (Feb 27–Mar 1) | 8,956 | 213,116 | 896 | 21,250 | 15,237 | 85,466 | 42,733 | $7,864,767 | +8.8%* |
| Wk 8 (Mar 2–Mar 7) | 16,867 | 229,983 | 1,686 | 22,936 | 15,368 | 175,728 | 87,866 | $16,340,576 | +3.9%* |
| Wk 9 (Mar 8–Mar 14) | 18,508 | 248,491 | 1,851 | 24,787 | 15,461 | 210,671 | 105,337 | $19,885,581 | +4.3% |
| Wk 10 (Mar 15–Mar 17) | 7,596 | 256,087 | 759 | 25,546 | 15,502 | 92,056 | 46,028 | $8,761,944 | +2.8%* |
| Wk 11 (Mar 18–Mar 24) | — | 256,087 | — | 25,546 | 15,529 | 219,709 | 109,853 | $21,041,081 | +4.6% |
| Wk 12 (Mar 25–Mar 29) | — | 256,087 | — | 25,546 | 15,552 | 161,248 | 80,623 | $15,573,039 | +3.5%* |